Friday, 25 November 2016

Post-Production: Introducing the Editing Process

Having just managed our time and planned our direction carefully and concisely, as a group we wanted to view all our footage that we captured from shoot day. This was not only an anxious and apprehensive job but it was also quite relieving and exciting, finding out whether our work hard and endless hours of preparation had payed off. As a group, we were all aware Harvey was taking on the role of editing our music video, however as this is a group task, we are all happy to help where necessary.

For instance, on Tuesday we ventured up to the editing suit and began reviewing our footage. We firstly started by organising our several rushes into groups, so the editing process would be simpler and more organised for Harvey. However, when viewing the rushes, we were slightly disappointed as we had not managed to capture as many shots as we had planned to due to timing on shoot day and therefore we were worried our video would lack variety and excitement and fall repetitive of shots. Nevertheless, we were all pleased with the lip-syncing shots and therefore our demands were met allowing our video to consist of a performance base video.

Progressing positively forward, we confidently understood we needed to start our editing by creating a performance cut. For example, as a group, we all began to accurately line up all our footage correctly conforming to the music queues and precise timings. This task was beneficial as it allowed us to specifically focus on the lip-syncing making sure it successfully lined up. However, along the editing process, we were met with the unfortunate problem of the clapper’s timing. For instance, unfortunately on shoot day, the clapper failed to meet with the correct timing, making this task of difficulty, however we took on the challenge as therefore we were forced to match all the footage to the audio sounding notes. This was not a major problem as the song consists of prominent, bold beats making it easier to link.
 Rapidly after completing this task, we began the next step of our editing process. Fran and I agreed to let Harvey start playing around with the numerous of amounts of lip-syncs, to allow him to start practicing and in order for him to complete a rough performance cut. A performance cut usually consists of a rough video made up completely of just lip-sync, this allows an easy start and base for editing a video.


After some valuable and qualitive time, our primary performance rough cut for our video was completed and we were reasonably happy with the results. We all agreed a lot of work needs to be done until we are satisfied and pleased but this is a very good start and a motivational push for ideas for our ancillary products, such as for our CD Digipak and our Website. Moving forward, Harvey informed us that he will become more confident and make bolder choices in his next few stages of editing. Due to this decision, he will attempt to experiment with other parts the footage we gained on shoot day.

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